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17 February 2017
Iamesh Liquid Perfume
What makes Lush perfumes so special, aside from the exquisite ingredients, intricate, layered notes, and carefully crafted combinations that weave and change on the wearer over time, is the experiences that inspire the creation of each fragrance to begin with. The way these aromas tell a story; how they're able to incite different memories for different people, is exciting and unique.
Iamesh initially appears quite an odd name for a perfume, and certainly doesn't sound like something that could be bottled and sold through the use of an expensive, pretentious television advertisement full of dead-eyed models.Yet, when you learn about the story that went into creating this beautiful perfume, you'll begin to appreciate its name, and indeed its purpose as part of Lush's new Volume 4 collection.
This brand new perfume is described as being a heady, visceral rush: one inspired by the power of 'serving others by being yourself' - a fragrance that seeks to represent how our every thought and action has a consequence, and that these very consequences become the experiences that will ultimately move and shape us as people.
Crafted from an experience that happened to Hal Samples, one of the pinnacle influences behind the creation of Volume 4, Iamesh tells the tale of when a hernia erupted inside of him and he had to have a mesh inserted to support the healing process. After migrating and erupting a femoral artery, Hal had to go through a further five corrective surgeries to repair the damage caused by the initial introduction of the mesh.
After waking up from what would be his final surgery, he documented that he felt both invisible and inspired. Finally being free of the pain that had encompassed the large part of a few years, he felt as if he'd been given superpowers and irrepressible energy, thus creating his alias, Iamesh.
Featuring geranium, sandalwood and cypress oil, this new invention from Lush is a perfume for those who enjoy their strong, powerful floral fragrances. Straight from the bottle, you can smell that familiar sharp, green floral cloud of geranium - a thick, almost powdery haze of smell that has similar traits to rose absolute. It's sweet and alluring, and wraps you in a strong and very distinctive bouquet of green leaves and dried rose petals.
On the skin, the cedarwood and sandalwood are elevated by the wearer's warmth, and offer an aromatic base of sweet, woody notes that help to give this perfume its multi-layered smell. I found that this perfume was one that diversified over time, offering bursts of each of the three main components at different times throughout the day.
What impressed me the most was the longevity of Iamesh. After spraying it on myself before heading out to work at 7am, I found that I could still smell it on my clothes when I arrived back home at 6pm that evening. Adding onto this, I was even complimented on my 'wonderful smell' at the gym an hour after this - cementing this as one of Lush's longest withstanding perfumes to date.
Overall, I wouldn't say that this was one of my favourite scents from Lush, simply because I prefer more earthy and fruity smells overall. However, this is no reflection on the perfume itself, and I can recognise how beautiful this creation is. I can definitely see this being a signature smell for many Lush fans, and I imagine it'll become a pinnacle scent within the world of Lush.
Quantitative Ingredients: DRF Alcohol, Perfume, Egyptian Geranium Oil, Cypress Oil, Sandalwood Oil, Benzyl Alcohol, Benzyl Benzoate, Benzyl Cinnamate, Benzyl Salycilate, Cinnamal, Citral, Citronellol, Eugenol, Farnesol, Geraniol, Isoeugenol, Limonene, Linalool.
2017 Price: £28 for 30ml.
Year Of Original Release: 2016 (Lush Showcase event only)